Based in Kent since 2002, Windmill Finance Services approached icenet following a strategic decision to expand direct sales via the internet. Marcus Ashworth, Director, Windmill Finance Services explains “Our requirement was to link the icenet solution to our web site where customer can apply online, straight into the icenet application and then the deal can be profiled and automatically sent off to finance companies for approval.” Marcus continued to say “We have previously been using a paper based system, so this system will provide us with a significant improvement in our processing efficiencies and will position us well for further growth.”

 Alex Stephen, Chief Executive, icenet, commented “icenet is a perfect solution for Windmill, or any finance company looking to automate their business procedure. The icenet software allows businesses to work in a collaborative environment with funders and information services such as Experian, not only to process applications, but also to simultaneously perform status checks and valuations. Clearly, the business benefit of increased efficiency and in turn profitability that icenet brings, is compelling.”